Financial Post – The North Face challenges social media software firm to do more

The North Face challenges social media software firm to do more

http://business.financialpost.com/2013/04/22/the-north-face-challenges-social-media-software-firm-to-do-more/

Here is some help.

Seems funny that over the course of time, not much has been spoken on the natural phases of a person’s DANCE of LIFE & NRGY given the decade they are in or transitioning into.

For instance – we talk alot about teenagers and teen years. And then the marriage, career and retirement years.

Yet not much is spent on decades of peoples lives. Twenties, thirties, forties, fifties and 60’s until retirement hits where a huge emphasis is put on what retirement will look like after all the trouble and planning over the years. With that comes the associated health care emphasis that come into play due to age.

So it would seem natural that in seeking information about users on social media and elsewhere, that a bigger picture analysis of what decade they are faced with points to greater advertising success in terms of sales. There are myriad issues faced in each decade and within each demographic, geographic and gender/ethnic populations. That’s not even going close to the religious ones. That aside, information can still be mined with success when a better picture finally emerges of what issues are front and present in the decade spent.

That’s successful Business Intelligence that can transform the landscape in terms of being more effective and efficient without spending time re-inventing the wheel that’s already there under a new name and term.

Get going, cause I’ll bet you it’ll be fun searching for the clues. 🙂

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